An Internet Millionaire's Secrets
A Book Review on Internet Success by 29-year old Dr. Irfan Khairi.
Jan 23, 2008
"Secrets of Internet Millionaires Revealed" is the perfect book for an ambitious entrepreneur; someone who is interested in working from home; those in need of a side-income and even students who look forward to self-employment. The book is written by internet millionaire, Irfan Khairi, through his hard-work of setting up an internet business is now able to work full-time from the comfort of his own home.
The book is easy to read and relays a step-by-step guide on how to set up an internet business. It then talks about the secret strategies employed by Irfan Khairi and other internet entrepreneurs in achieving their personal and professional goals. It is not a book full of business ideas and neither does it contain tutorials to web-site design. It does however, provide important sites that will aid the commencement of an internet business idea.
How to Start an Internet Business
Irfan Khairi provides a simple introductions, debunking theories that an internet business is a get-rich-scheme. He talks about the tenets of building a brick and mortar business and explains how an internet business does not differ greatly from a virtual one. He does explain the advantages of an internet-based / home-based venture as compared to a physical one.
Most importantly, he explains to the reader, whom he assumes is a novice at the internet, the first few steps in putting their ideas in motion - he talks about business identification, setting up the website itself, facilitating transactions as well as the core element of success - promotion of the business.
Revealing Internet Millionaire Secrets
The success factors of internet businesses are conveyed in the second part of his book. Irfan Khairi talks about creating a successful product or service and the importance of targeting a niche market. He also reveals the best way in promoting a product or service, capitalising on the attributes of a website - the domain name, the logo, simple graphic design, visitors to your website.
As he adamantly explains that an internet business a not a get-rich-scheme, he strongly advises internet entrepreneurs to effectively use their expertise as a driver of their business' success. For example, he speaks of the importance of free information and articles relating to the business' product or service. He also encourages a strong relationship with customers and how to take steps in understanding their needs and shifting wants.
Other marketing strategies highlighted by Irfan Khairi are the legenday "upsell", appropriate pricing, affiliate marketing, e-mail marketing and competitor analysis. All strategies are described in lay-terms for the reader's appreciation and understanding.
Notes on Irfan Khairi's Book
Irfan Khairi predominantly writes for the Malaysian market - statistics, cases and names are used for easy understanding of Malaysians and other South-East Asian readers. Nevertheless, the information contained within his book of secrets can be applied by anyone who is willing to learn about setting up an internet business.
Irfan Khairi was 29 when he wrote and published "Secrets of Internet Millionaires Revealed." He had become a millionaire at the age of 25. At the time, he was already married and a father of two small children.
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